Frequently asked dealership questions.
Answers about services, CRM delivery, AI support, Marketplace operations, measurement, and the strategy-review process.
What types of dealerships does NXS Leads work with?
NXS Leads is built for independent and franchise dealerships, dealer groups, pre-owned automotive retailers, and luxury or performance dealerships that need practical marketing and lead workflows.
Can leads be sent to our current CRM?
Applicable campaign leads can be prepared for the dealership’s designated CRM workflow. Sender approval, source mapping, provider setup, format testing, and delivery verification are confirmed before relying on a connection.
What is ADF/XML?
ADF/XML is a structured automotive lead format commonly used to send shopper, vehicle, source, and comment data through a CRM email workflow.
Does NXS Leads replace our sales or BDC team?
No. NXS Leads supports the team with clearer campaign context, lead routing, content, and productivity tools. Human follow-up and dealership judgment remain essential.
How does Facebook Marketplace management work?
The workflow can include listing preparation, inventory checks, buyer conversations, multilingual replies, qualification, phone collection, appointment handoff, follow-up, and reporting.
What is a Spotlight lead campaign?
A Spotlight campaign focuses attention on strategically selected inventory with a strong value proposition and a mobile-first path to a dealership conversation.
Can NXS Leads advertise specific vehicles?
Yes, when the vehicle is available, accurately represented, and appropriate for the selected campaign and channel.
Can AI tools be adapted to our dealership workflow?
Yes. Assistants can be shaped around approved messaging, employee roles, and practical tasks, with human review and data-handling controls.
Does NXS Leads manage review responses?
Yes. NXS Leads can support monitoring, personalized and multilingual responses, request workflows, escalation, and trend reporting.
Can NXS Leads remove negative reviews?
Legitimate negative reviews cannot simply be removed. Reviews that may violate platform policy can be reported through that platform’s process.
Does NXS Leads create content for individual salespeople?
Yes. Employee-branded content can include social concepts, vehicle scripts, vertical video assets, captions, and consistent graphic formats.
Can NXS Leads work with our existing website vendor?
Yes. Work can be coordinated around the existing site, inventory feed, analytics, forms, and vendor capabilities.
How is campaign performance measured?
Measurement emphasizes calls, forms, CRM source records, appointments, lead quality, costs, inventory context, and sold outcomes when they are available.
Does NXS Leads guarantee a certain number of sales?
No. Sales depend on inventory, pricing, availability, credit criteria, market conditions, lead quality, response speed, follow-up, appointment handling, and dealership operations.
What happens during a strategy review?
The conversation starts with inventory, existing systems, campaigns, CRM, sales and BDC workflow, market, current problems, and actual business goals.
Can NXS Leads help with service and parts marketing?
Yes. Fixed operations work can support service and parts offers, maintenance reminders, local search, appointment paths, retention, and database reactivation.
Can existing customer databases be reactivated?
Yes, through segmentation and permission-aware email or consent-based SMS with suppression lists, opt-outs, and clear calls to action.
How are customer and lead data handled?
Data collection should be limited to the operational purpose, handled through approved systems, and reviewed against dealership policy and vendor requirements.